Customer Experience

Here’s the second blog in our series detailing how focusing on Identity can help your organization improve end-user experiences and meet consumer expectations.  If you work for or support a government agency, you’re well aware of the recent legislative and industry push to improve digital experiences for the American public.  Examples run from the…

Wondering how to most effectively and efficiently architect an Identity solution at your large or otherwise complex organization? Multi-tenancy could be your answer (for Customer Identity and Workforce Identity use cases).  Two of Okta’s skilled Technical Account Managers, Adam Dunham and David Weston, recently took the stage to speak about …

If you work for or support a government agency, you’re well aware: there’s a new legislative push towards better digital experiences for constituents. From executive orders, memos to bipartisan senate bills, we’re excited about this new focus on customer access and experience in government.  But this transition won’t be easy. That’s why we’re…

Today, we’re excited to announce that the team behind Uno, a leading design-centric consumer password manager, is joining Okta to accelerate our rollout of Okta Personal to help achieve our vision of delivering a world-class personal Identity product that goes beyond today’s consumer password managers.  What is Okta Personal?  Okta Personal is our…

In a 2022 survey, McKinsey found that personalization can cut customer acquisition costs in half and increase marketing ROI by a third. In the same survey, 85% of customers say that knowing a company’s data privacy policy is important before making a purchase.  Consumers respond well to personalization and they want to be in control of what…

TL;DR: Is customer login holding back your small business? Here’s what to look for when you’re ready to take your business to the next level: Fraud? Need to scale? Top five signs it’s time to upgrade Upgrade benefits, including solving for security, customer experience, scalability, and future opportunities Your user sign-up and login was fine…

Hello there. I’m Jon Lehtinen, Senior Director of the Okta on Okta team at Okta. As an Identity advocate in large enterprises for nearly 20 years, I understand and appreciate the satisfaction of swapping war stories with fellow practitioners. So, I love leading the Okta on Okta team. But, despite the allure of constantly repeating our company name…

The digital space has never been noisier. Brands, media outlets, publishers, and influencers — they’re all vying for a share of consumers’ attention. The competition for eyeballs, along with the dollars they bring, is fierce. What’s more, consumers are increasingly protective of their personal information and aware of digital privacy rights…

A key pillar at Okta is building a world where anyone can safely use any technology. But for some of us, there are analog blockers as well. For Accessibility Week, we’d like to dig into how Okta makes sure everyone really means everyone.  How do we define accessibility? From a technical design perspective, accessibility is designing our products…

At Okta, our customers are our pride, our purpose, and our priority. When they succeed, we succeed, and when they grow, so do we. We have gained our status as the world’s leading independent identity provider by working with a global community of brilliant customers to deploy more complex identity scenarios than anyone else—and we’re learning more…